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Clients

Tracknow automatically creates a dedicated profile for each client who completes a conversion through an affiliate referral. When a customer_id is provided, this profile enables clear visibility into individual clients within the platform, including their full conversion history and the commissions they generate for associated affiliates.

Clients Screen​

Navigate to Performance → Clients

On this screen you can:

  • View the list of clients that completed conversion after being referred by an affiliate
  • Click on each client to open their overview page for more details
  • Add clients manually or import them
  • Control the client's association with an affiliate

Requirements for Client Profile Creation​

In order for the system to successfully create a client profile, the following parameter must be included in the postback you sent for conversions:

  • customer_id - A client identifier like email address or your webstore's internal identifier string representing the client.

Postback Example​

https://example-tracking.tracknow.info/postback?click_id=aed548f8-ca63-454c-a05a-a02726cc136f&campaign_id=1&order_id=11295&amount=150&customer_id=john.doe%40example.com

Client Overview Screen​

Navigate to Performance → Clients → Click on the Client ID of the relevant client

On this screen you'll be able to see the client's details, which affiliate the client is associated with and view a detailed list of this client's conversions.

Lifetime Attribution​

When a postback that includes the following parameters is sent:

  • customer_id={VALUE}
  • new_customer=true

The client will automatically be associated with the affiliate who referred him with lifetime attribution. However, in order to enable Lifetime commissions, you'll need to create a lifetime-type payout.

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Postbacks for new clients that are sent without new_customer=true will still create a client profile but that client will not have a lifetime association with his referring affiliate.

Affiliate Access​

You can configure affiliate permissions based on whether you want them to have access to their referred clients list or not.