Advanced Tracking
This tool allows you to configure redirection rules for an affiliate’s default tracking URL.
When creating a campaign, you define a default landing page - the page users are directed to after clicking the standard affiliate tracking URL. You can also add multiple additional landing pages, each with its own generated tracking URL.
In addition to these options, you can apply redirection rules directly to the default tracking URL, enabling dynamic routing based on specific conditions.
Redirection rules can be configured based on:
User geo-location (determined by IP address): Route users from different countries to specific landing pages. Example: Users from Country A → Landing Page A; Users from Country B → Landing Page B.
Affiliate source: Route users based on which affiliate link was clicked. Example: Traffic from Affiliate A → Landing Page A; Traffic from Affiliate B → Landing Page B.
Setting Up Redirection Rules
Navigate to Campaigns → Locate the relevant campaign → Click the three-dot icon under the Actions column → Edit → Advanced Tracking tab → Add New
Title (Mandatory)
Specify a title for this redirection rule.
Available Macros (Optional)
Dynamic parameters can be appended to the landing page URL to pass specific data to the destination page.
Landing Page (Mandatory)
The landing page URL that users will be redirected to when this rule’s conditions are met.
Weight (Optional)
When running A/B tests, you can assign a weight to each landing page. Pages with higher weights have a greater probability of being selected and shown to users compared to others.
This field is only relevant when the rule is used for A/B testing. Otherwise, it can be left empty.
Countries (Optional)
Only users from the selected countries will be redirected to this landing page. All other users will be directed to the campaign’s default landing page.
Affiliate (Optional)
Only users who click the default tracking URL of the selected affiliates will be redirected to this landing page. All other users will be directed to the campaign’s default landing page.
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